This bumble and bumble styling cream is very great to use on wet or dry hair for different effects. Is not sticky and is easily applied. Gives your hair a light hold with a sleek finished look wether styling a straight look or more of a beachy textured look. Style lasts through the day. Hair isn't crunchy yet soft and smooth. Doesn't weigh down hair and has a nice scent.

This is a great everyday hair styling product! You just put a small amount in your hair, and either air dry or heat style your hair. I'm not one to really like the feeling of product in my hair. Not fond of gel or crisp feeling hair, and use hair spray sparingly. This product somehow helps give grip and better styling ability, but still feels like nothing when you run your hands through your hair. I'm not saying it holds up crazy hairstyles, but helps with doing like a beach wave curl with a curling iron. Or even if you're going for a nice wavy air dried look, this product helps give nice separation and cuts down on the usual fizz look you sometimes get from air dried hair styling. Out of all of my hair products I may have in my bathroom, this is the only thing my ... MoreThis is a great everyday hair styling product! You just put a small amount in your hair, and either air dry or heat style your hair. I'm not one to really like the feeling of product in my hair. Not fond of gel or crisp feeling hair, and use hair spray sparingly. This product somehow helps give grip and better styling ability, but still feels like nothing when you run your hands through your hair. I'm not saying it holds up crazy hairstyles, but helps with doing like a beach wave curl with a curling iron. Or even if you're going for a nice wavy air dried look, this product helps give nice separation and cuts down on the usual fizz look you sometimes get from air dried hair styling. Out of all of my hair products I may have in my bathroom, this is the only thing my fiance will use to tidy up his hair. He too doesn't like feeling product in his hair. So he loves it!

Best shampoo I have ever used

This shampoo is perfect for my hair which is a mix of old lady white streaks and heavIly processed blonde highlights. My white hair was always so much more shiny than the bleached hair. Not any more. Now the white patches mix right in with the highlights. Additionally, my hair was always dry and bleh. Now it is much softer. The scent is light and it doesn't linger. I am using with seaweed conditioner. Complete transformation of my fine, wavy over-processed hair.

Best shampoo ever

I will never use anything else ever again. I have combination skin that can go either way, but I tend to break out (on my face and scalp) from most shampoos. (If you're having an issue finding the right skin care, be sure to take into account your shampoo and conditioner, as sometimes it's the main culprit.) And the shampoos that don't break me out, dry out my hair like crazy. So it was always either dry hair and great skin, or breakouts and nice hair. This shampoo is the only one that takes care of my skin and my hair. It leaves my hair super clean without drying it out. Using this now, I can tell how much gross residue was on my hair from other shampoos. This also smells super clean and fresh, so our whole family uses it. I can't say enough good things about this ... MoreI will never use anything else ever again. I have combination skin that can go either way, but I tend to break out (on my face and scalp) from most shampoos. (If you're having an issue finding the right skin care, be sure to take into account your shampoo and conditioner, as sometimes it's the main culprit.) And the shampoos that don't break me out, dry out my hair like crazy. So it was always either dry hair and great skin, or breakouts and nice hair. This shampoo is the only one that takes care of my skin and my hair. It leaves my hair super clean without drying it out. Using this now, I can tell how much gross residue was on my hair from other shampoos. This also smells super clean and fresh, so our whole family uses it. I can't say enough good things about this shampoo. We buy this and the seaweed conditioner in the huge pump bottle which is better deal. Oh, I have color treated hair, and blow dry and/or flat iron every day.

Chic for the lazy

"The dream creme for those who love to look polished, elegant and smooth - but hate to work at it." YASSS. I am a low-maintenance babe who loves a truly effortless, chic result. My hair is naturally wavy and schizophrenic with some strands that like to curl and others that go totally flat. I use just a little of this product on damp hair and either air dry or (more commonly) go to bed with my hair still damp. Then in the morning, I use my flat iron to do loose "beach curl" creases to a few pieces here and there and I'm good to go. Easy peasy and I get compliments on my hair all the time.

Great if you want to do a combo blow dry/air dry

Love this stuff! I use a pretty decent amount and surprisingly it really just makes my hair soft, smooth, and it also helps with static without weighing it down at all. I like that it adds some slight separation; I flip my hair back from my face instead of parting it and I need a little bit of hold/separation to keep it from just falling forward into my face during the day.Where this stuff excels for me is that I really like to only blow dry my hair at the temples with a round brush (the hair is shorter there so it gets really wavy where the rest of my hair really doesn't.) I can let the rest of my hair air dry and it still looks polished. I've used other smoothing lotions/leave in conditioners this way, but I find that without the heat a lot of these lotions ... MoreLove this stuff! I use a pretty decent amount and surprisingly it really just makes my hair soft, smooth, and it also helps with static without weighing it down at all. I like that it adds some slight separation; I flip my hair back from my face instead of parting it and I need a little bit of hold/separation to keep it from just falling forward into my face during the day.Where this stuff excels for me is that I really like to only blow dry my hair at the temples with a round brush (the hair is shorter there so it gets really wavy where the rest of my hair really doesn't.) I can let the rest of my hair air dry and it still looks polished. I've used other smoothing lotions/leave in conditioners this way, but I find that without the heat a lot of these lotions don't really do much to add sheen/separation/de-frizzing to the air dried areas. I would say this does a great job smoothing hair when you blow dry with a round brush but it won't keep it poker straight (BB repair blow dry is great for that). Personally I like that it looks more natural and less perfect after smoothing it out with the round brush/blow dryer.This stuff is versatile!

Makes fine hair greasy, had to return

This product did not work for me. I have blonde, fine hair with oily roots. Normally I wash my hair every day but can go a day without a wash with (a good amount of) dry shampoo. I tried this to give my fine hair some volume. Worked it only in the ends and mid-lengths in damp hair after washing and it actually did give me great hair for a day. The next day however, w​ould just be a desaster.​ Having an oily scalp I'm used to having greasy roots in the morning but this made it ten times worse.This was the first product I ever returned to Sephora. Although it was nice right after washing/blowdrying, the greasebomb the next morning was not worth it. Going to try other products.

More hydrating than Styling Cream

I purchased this product because the Styling Cream was out of stock. It is more hydrating than the Styling Cream but even a small amount in combination with Thickening Spray weighs down my fine, wavy hair. I have not experienced the stickiness noted by other users. I don't want it to go to waste so am experimenting by combining it with other BB products, such as with Bb Texture or Thickening Go Big. No combination of products has yet to replace the Styling Lotion spray, which was discontinued 4 years ago. That was the hands-down BEST product I have ever used for my hair!

Must try

I got this as a sample and figured why not. I used on damp hair and it gave a great hydration and definition to my curly/wavy locks. I aired dried for a little and added some gel. Later, I diffused and usually I lose my definition and some of my hair is more straight than curly but this cream did the trick. So soft and beautiful uniform I've always wanted. I'm curious to try just air drying because usually I don't have time to diffuse.

Not what I hoped

I used Creme Contour for years on my very fine curly/wavy hair and now it is discontinued. I asked customer service what would be the closest replacement and they recommended this. But it is not even close. I'm mixing it with other products trying to replicate the effect of the Creme Contour without success so far. Wish they would bring that back.