This toothpaste is a new addition to the Colgate Optic White Platinum family. Immediately what caught my eye, were the words STAIN-LESS and REMOVES DARK STAINS like coffee, wine and soda. We all want and strive for white teeth. Dentist can do the job, but what about in-between those dental visits (and our bad habits). It's either toothpaste, dental strips or trays! This toothpaste contains hydrogen peroxide for deep-set stain removal. It's enamel safe for daily use. It's gluten free. It also contains anti-cavity fluoride protection. It boasts that this toothpaste starts working in 3 days. I found that to be true. Each time I used this toothpaste, my teeth looked better and better. I loved the cool mint flavor. I never experienced any irritation or sensitivity. I ... MoreThis toothpaste is a new addition to the Colgate Optic White Platinum family. Immediately what caught my eye, were the words STAIN-LESS and REMOVES DARK STAINS like coffee, wine and soda. We all want and strive for white teeth. Dentist can do the job, but what about in-between those dental visits (and our bad habits). It's either toothpaste, dental strips or trays! This toothpaste contains hydrogen peroxide for deep-set stain removal. It's enamel safe for daily use. It's gluten free. It also contains anti-cavity fluoride protection. It boasts that this toothpaste starts working in 3 days. I found that to be true. Each time I used this toothpaste, my teeth looked better and better. I loved the cool mint flavor. I never experienced any irritation or sensitivity. I felt this toothpaste was better than just regular toothpaste. It definitely felt more powerful but not irritating.

This really does remove wine, coffee and other discolorations from your teeth! Mine noticeably whitened and even my boss commented. I'd still like to do a professional whitening, but this made such a difference, I've kept using it. It's become my Holy Grail. It's a bit more expensive, but worth it. I've paid more for charcoal toothpaste anyway, and this outperformed everything.

Colgate Optic White doesn't disappoint!

So this is a great product I am more than happy to recommend to others. The packaging box, the toothpaste tube and look of the toothpaste itself all look very nice. Then the product itself has a great flavour, look and feel to it. With regular use, I did notice that it did a pretty good job on helping to reasonably improve the whiteness of my teeth and reduce some dark teeth stains that I do have (as I do consume a fair amount of coffee, red wine and soft drink - which this product is designed to remove!). After brushing sometimes, I could notice a very slight taste (different to standard Colgate toothpaste), which I assume is the whitening ingredient in the product, however I think that it is not really a big concern considering the product does contain the ... MoreSo this is a great product I am more than happy to recommend to others. The packaging box, the toothpaste tube and look of the toothpaste itself all look very nice. Then the product itself has a great flavour, look and feel to it. With regular use, I did notice that it did a pretty good job on helping to reasonably improve the whiteness of my teeth and reduce some dark teeth stains that I do have (as I do consume a fair amount of coffee, red wine and soft drink - which this product is designed to remove!). After brushing sometimes, I could notice a very slight taste (different to standard Colgate toothpaste), which I assume is the whitening ingredient in the product, however I think that it is not really a big concern considering the product does contain the whitening ingredient that dentists use! I would definitely buy the product again if the price was right - it feels like the price shouldn't be too much more than some of the fancier regular toothpastes already available out there.

DEFINITELY WORTH A TRY

No matter how much i brush or clean my teeth they always have a yellowish colour to them. This toothpaste definitely improves the whiteness of my teeth. But after about 4 days they have reached their maximum effect. It helps but it doesn't completely solve the problem. I mix my toothpastes up & i have 3 brushes that i use. This HELPS IMMENSELY

Effective Whitening, short-term result

I could barely see the whitening effect after I started using Colgatr Optic White Stain-Less Whitening Toothpaste. It really differs from the other supermarket whitening topthpastes. Even I felt the carbonate taste, it didn’t create any sensitivity in my teeth. If it has an affordable price as the other Colgate products, I would consider to buy it again.

Effective whitening toothpaste

Colgate Optic white stainless white toothpaste is a whitening toothpaste, I can visibly see my teeth are whiter after around 2-3 weeks. It has a strong minty flavor, which keeps my mouth fresh throughout the day. I found that it is a strong and effective toothpaste but if you have sensitive tooth like me, it’s best to use it with a normal toothbrush rather than an electric toothbrush. When I used my electric toothbrush, my teeth became sensitive again. However, if I used my hand-held toothbrush and brush my teeth gently, my teeth are alright. I would recommend this toothpaste because it gives me confidence in my smile.

Foamy

I’ve been using this toothpaste for quite a few weeks now. While it foams up really well and definitely leaves me mouth feeling clean, I can’t really notice much of a difference in the whiteness of my teeth, neither can my partner looking at me. Maybe just very slightly but certainly nothing remarkable. A small amount of it goes a long way for brushing which is great, and the mint flavour is nice, it just doesn’t seem to have the desired effect of whitening

Million dollar smile for under $10

The main draw of this toothpaste is its whitening properties. Im a long term smoker and coffee drinker and Optic White did a great job to dull the stains. Nothing over the top or artificial, just a nice white smile. The peroxide is very present but not overpowering leaving the mouth feeling fresh, not soapy or oily. A little sensitivity at the start but, as advertised, went away after a few uses.

More than refreshing, works good.

I tried it for 2 weeks. I liked the taste and the feeling of the paste which is not too fine but a bit granulated which I think that's why it works better than other brands. I am a smoker and after the 2 weeks trial I saw a difference of 2 shades towards white. My teeth's natural color is a bit dark so I think it might work better with people who have whiter teeth than mine and don't smoke or drink. Overall, yeah, I believe is a good one for everyday use and I definitely buy it again.

Really pleasant taste

This toothpaste has really pleasant taste. It reminded me of a tooth paste called Close Up when I was a kid (no idea if it’s still around or not). I noticed a slight brightening of my teeth however not significant. I guess it should be noted that I don’t drink tea or coffee or cola products or red wine so there’s probably nothing significant that I eat to make my teet stained anyway.