Eco styler firm hold gel has the added benefit of anti-itch additives to minimize scalp irritation.Ideal for waves and other styles that are worn for long periods of time. Specially formulated to be great for African-American hair. It will give hair added volume and sheen to gray, blonde or lighter colored hair. This product contains glycerin to moisturize ensuring that the product will not cause flaking or leave the hair hard and brittle.