I have been using this product on my dog's for over 14 years and won't shampoo them with anything else. Their costs are soft and they smell good... when you're in a good thing, stick to it. ??

Turned my black greyhounds dandruffy lacklustre kennel coat into a beautiful glossy dandruff free coat. Use it regularly every 2 weeks to keep the dandruff at bay.

Best pet shampoo I've ever used

This pet shampoo is soap-free, cleans well, and leaves my dog's coat so soft for weeks, like no other. I highly recommend this product.

Can't go past this

This is an excellent shampoo. My dogs now have wonderful shiny coats and smell wonderful. Other shampoos can leave them with clumps of their coat coming out for a week afterwards but this one does not. Highly recommend.

Fantastic for removing excrement-stains and putrid smells!

Hands down the best shampoo I have ever used! Have been using it for years! I have two terrier-terrors (one of them mostly white) who love to roll in all sorts of excrements and dead things. With only one thorough wash, this shampoo gets rid of the putrid-festy smells and all stains, even on my white one! And even if coming home from the paddocks he's a green-brown colour ..... Even dead fish and dead kangaroo stenches are easy to wash out, and the dog ends up bright white and smelling nice vanilla-emu-y. It's soap-free, so regardless of how frequently I have to wash them (even if it's several times a week!), this shampoo does not cause irritation and leaves the coat nicely soft and shiny. Only needs a wee bit to lather the entire dog in bubbly foam and it's easy to ... MoreHands down the best shampoo I have ever used! Have been using it for years! I have two terrier-terrors (one of them mostly white) who love to roll in all sorts of excrements and dead things. With only one thorough wash, this shampoo gets rid of the putrid-festy smells and all stains, even on my white one! And even if coming home from the paddocks he's a green-brown colour ..... Even dead fish and dead kangaroo stenches are easy to wash out, and the dog ends up bright white and smelling nice vanilla-emu-y. It's soap-free, so regardless of how frequently I have to wash them (even if it's several times a week!), this shampoo does not cause irritation and leaves the coat nicely soft and shiny. Only needs a wee bit to lather the entire dog in bubbly foam and it's easy to rinse out. The only downside: It even softens rough coats - so for people showing broken-coated or rough coated dogs this might not be a good choice. Personally: I don't mind my rough coated terriers being softer and plushier than they are supposed to be. :D I like mine soft, plushy, sparkly white and smelling nice. :D *all thumbs up* Don't intend to ever use a different shampoo! It is so easy to rinse out, I keep a small bottle in the car - to be able to give them a quick wash-on-the-go in the river or under a hose. (to not be trapped with sickening stench in the car) Still, make sure to rinse out thoroughly. :p

Fido’s emu oil shampoo is fantastic

Product is fantastic makes washing my dog easy and leaves the coat soft and smelling very fresh and clean

Great shampoo for Smooth Coats.

Great shampoo, does wonders for my smooth coated chihauhau X. Leaves his coat shiny and soft!

Great shampoo for my bichoodle furbaby

This shampoo is awesome!! My furbaby bichoodle has thick double coat and it tangled easily, this shampoo made his hair so soft, shiny, smell great and less tangled. Sooo happy!!!

Highly recommended

Great product, leave a beautiful soft & shiny with every wash. Absolutely love the smell.

Smells grrrreat and not too expensive

Mum has washed me with this shampoo since I was 8 weeks old. I'm now 5 months old and very furry. It smells so delicious but Mum never lets me eat it. I don't itch and it doesn't sting my eyes. I heard Mum tell dad the 1 litre was a great price!