Up to 48 hour weightless hydration, illumination and smoothing-swish technology. Our superior smoothing-swish technology that binds to each strand of hair to keep hair soft, full of life and frizz-free for 48 hours, whilst the unique Opti-PLEX technology strengthens hair for contoured perfection. Colour is locked from fading for 33 washes and hair is stronger, smoother and more shiny. Developed with FragranceFuse technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours. After shampooing with luminizer moisture boost shampoo, smooth evenly through hair and rinse thoroughly to reveal superior mirror shine and contoured perfection. Avoid contact with eyes.