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IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)
IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)
IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)
IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)

IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)

Made with Natural Ingredients and Proudly made in USA! VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. Made in USA. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair color is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colors, Prior to application, Your hair will require color lifting (lightening of hair) to Level 10+ in order to achieve optimal result. Please check our color chart. Iroiro is a 100% vegan and cruelty-free semi-permanent hair color. Most vibrant and long lasting, our colors prove that natural doesn't mean weak.

Made with Natural Ingredients and Proudly made in USA! VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. Made in USA. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair color is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colors, Prior to application, Your hair will require color lifting (lightening of hair) to Level 10+ in order to achieve optimal result. Please check our color chart. Iroiro is a 100% vegan and cruelty-free semi-permanent hair color. Most vibrant and long lasting, our colors prove that natural doesn't mean weak.

IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)

Made with Natural Ingredients and Proudly made in USA! VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. Made in USA. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair color is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colors, Prior to application, Your hair will require color lifting (lightening of hair) to Level 10+ in order to achieve optimal result. Please check our color chart. Iroiro is a 100% vegan and cruelty-free semi-permanent hair color. Most vibrant and long lasting, our colors prove that natural doesn't mean weak.

Made with Natural Ingredients and Proudly made in USA! VEGAN-FRIENDLY – Made with completely vegan, cruelty-free natural ingredients. Made in USA. NATURAL – Iroiro is made with organic coconut oil. Natural yuzu-cranberry fragrance and preservative. GENTLE – Contains no harsh or irritating chemicals. EASY TO APPLY – The hair color is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair. PLEASE NOTE: For Silver, Platinum & Pastel colors, Prior to application, Your hair will require color lifting (lightening of hair) to Level 10+ in order to achieve optimal result. Please check our color chart. Iroiro is a 100% vegan and cruelty-free semi-permanent hair color. Most vibrant and long lasting, our colors prove that natural doesn't mean weak.

Price comparison

Price data powered by pricesAPI.io

Last updated at 04/24/2026 02:38:46

Beautopia Hair & Beauty

$21.95

Iroiro 240 Rose Gold Semi Hair Colour

Black2Blonde

$27.95

Iroiro Pastel Rose Gold 240

Delivery by Wed $15

GoSupps.com

$42.04

IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)

Delivery between 25 Apr – 7 May $28.02

Price history

Price history

Reviews

27 December 2022bettina.w

originally posted on influenster.com

It says it doesn't have the harsh chemicals, but I had so much hair come out during and after application. U was scared to do my entire head. It is very pigmented, I just did my front to my ears. It looked like a neon pink which I didn't use shampoo after. I washed it 2 x with dawn turned it into the perfect pink I wanted. Very light pastel pink. I would say try if you want that color. But I don't need no more damage to my hair.

27 February 2022chelsea .l

originally posted on influenster.com

I actually used the shade 210 Lavender, but that one isn’t available to review on here. So I took a huge leap of faith, and dyed my hair an “unnatural” color all on my own! My hair was on the dryer side when I decided on undertaking the dye job, and I couldn’t believe how much dye it sucked up. I actually used two of the packets of 210 Lavender dye on my belly button-length hair, and had none left over. To be honest, I wish I had a third packet to really apply it thoroughly, because I was nervous about running out the whole time. The dye feels like a conditioning hair mask. I lightened my hair to a bleach blonde almost white months ago and chose just to rock some natural roots with the purple color, so I’m not sure hot well this dye applies to freshly lightened ... MoreI actually used the shade 210 Lavender, but that one isn’t available to review on here. So I took a huge leap of faith, and dyed my hair an “unnatural” color all on my own! My hair was on the dryer side when I decided on undertaking the dye job, and I couldn’t believe how much dye it sucked up. I actually used two of the packets of 210 Lavender dye on my belly button-length hair, and had none left over. To be honest, I wish I had a third packet to really apply it thoroughly, because I was nervous about running out the whole time. The dye feels like a conditioning hair mask. I lightened my hair to a bleach blonde almost white months ago and chose just to rock some natural roots with the purple color, so I’m not sure hot well this dye applies to freshly lightened hair. The dye is pretty forgiving, for anyone that wants to do it themselves. After carefully applying the dye, making sure each strand was fully saturated, and waiting a little over a half hour, I washed out the dye. When the dye was fully rinsed, my hair texture still felt healthy and didn’t feel overly processed. I found that the color stuck pretty universally, and didn’t experience any areas holding the color better than others. Does stain hands.

11 December 2021erna.l

originally posted on influenster.com

💜💙💜💙💜💙💜 if you love color and never want it to come out then iroiro is for you! Honestly love this product. I'm always looking for fun fashion colors that stay longer than a month and this was definitely it. The blues pinks are for life so use with caution! My hair is very faded now but the whole fade process was actually very pretty compared to other dyes I've used. Gonna throw in some purple soon. Careful it does stain. It's very conditioning. Always buy more than you need to ensure you fully cover and whatever is left just make a leave in conditioner for touch ups. Definitely will be repurchasing. Price is a bit much but first time purchase online you get 25%off. The pics are from March this year to now December.

Price comparison

Updated about 23 hours ago
Beautopia Hair & Beauty

$21.95

Iroiro 240 Rose Gold Semi Hair Colour

Black2Blonde

$27.95

Iroiro Pastel Rose Gold 240

Delivery by Wed $15

GoSupps.com

$42.04

IROIRO Premium Natural Semi-Permanent Hair Color 240 Pastel Rose Gold (4oz)

Delivery between 25 Apr – 7 May $28.02

Price history

Price history

Reviews

27 December 2022

It says it doesn't have the harsh chemicals, but I had so much hair come out during and after application. U was scared to do my entire head. It is very pigmented, I just did my front to my ears. It looked like a neon pink which I didn't use shampoo after. I washed it 2 x with dawn turned it into the perfect pink I wanted. Very light pastel pink. I would say try if you want that color. But I don't need no more damage to my hair.

bettina.w originally posted on influenster.com
27 February 2022

I actually used the shade 210 Lavender, but that one isn’t available to review on here. So I took a huge leap of faith, and dyed my hair an “unnatural” color all on my own! My hair was on the dryer side when I decided on undertaking the dye job, and I couldn’t believe how much dye it sucked up. I actually used two of the packets of 210 Lavender dye on my belly button-length hair, and had none left over. To be honest, I wish I had a third packet to really apply it thoroughly, because I was nervous about running out the whole time. The dye feels like a conditioning hair mask. I lightened my hair to a bleach blonde almost white months ago and chose just to rock some natural roots with the purple color, so I’m not sure hot well this dye applies to freshly lightened ... MoreI actually used the shade 210 Lavender, but that one isn’t available to review on here. So I took a huge leap of faith, and dyed my hair an “unnatural” color all on my own! My hair was on the dryer side when I decided on undertaking the dye job, and I couldn’t believe how much dye it sucked up. I actually used two of the packets of 210 Lavender dye on my belly button-length hair, and had none left over. To be honest, I wish I had a third packet to really apply it thoroughly, because I was nervous about running out the whole time. The dye feels like a conditioning hair mask. I lightened my hair to a bleach blonde almost white months ago and chose just to rock some natural roots with the purple color, so I’m not sure hot well this dye applies to freshly lightened hair. The dye is pretty forgiving, for anyone that wants to do it themselves. After carefully applying the dye, making sure each strand was fully saturated, and waiting a little over a half hour, I washed out the dye. When the dye was fully rinsed, my hair texture still felt healthy and didn’t feel overly processed. I found that the color stuck pretty universally, and didn’t experience any areas holding the color better than others. Does stain hands.

chelsea .l originally posted on influenster.com
11 December 2021

💜💙💜💙💜💙💜 if you love color and never want it to come out then iroiro is for you! Honestly love this product. I'm always looking for fun fashion colors that stay longer than a month and this was definitely it. The blues pinks are for life so use with caution! My hair is very faded now but the whole fade process was actually very pretty compared to other dyes I've used. Gonna throw in some purple soon. Careful it does stain. It's very conditioning. Always buy more than you need to ensure you fully cover and whatever is left just make a leave in conditioner for touch ups. Definitely will be repurchasing. Price is a bit much but first time purchase online you get 25%off. The pics are from March this year to now December.

erna.l originally posted on influenster.com
13 October 2022

This is a very pigmented, very lasting dye. On level 5/6 bleached orange it brought my hair to dark brown again and barely faded for 2 weeks, even though I diluted it 50% with conditioner. After a bleaching session that raised my hair 3+ levels there was still a lot of blue pigment in my hair, making it a light lime green; this stuff is hard to get out. Shows as more of a deep indigo blue than a purple Violet on my bleached hair.

hana.d originally posted on influenster.com
6 August 2019

After opening the container (which is very nice btw, its eco friendly apparently), I was greeted with a wonderful smell which was the dye. It smells like coconut (which it has in it) and when using it, its very creamy and easy to apply. Sadly, this is all I have to say that is good about this product.The dye barely stains your hand and while yes, that is indeed good for my hands, it was not good for my hair.I made sure that I had gotten all of the dye evenly into my hair , but when rinsing after about two hours (I do this with semi permanents, usually helps make it last longer.) ... Oh dear god. It . was. Patchy.I admit, I may have messed up somehow along the way, but I read the instructions and after seeing that it is the same as any other dye I use, I washed ... MoreAfter opening the container (which is very nice btw, its eco friendly apparently), I was greeted with a wonderful smell which was the dye. It smells like coconut (which it has in it) and when using it, its very creamy and easy to apply. Sadly, this is all I have to say that is good about this product.The dye barely stains your hand and while yes, that is indeed good for my hands, it was not good for my hair.I made sure that I had gotten all of the dye evenly into my hair , but when rinsing after about two hours (I do this with semi permanents, usually helps make it last longer.) ... Oh dear god. It . was. Patchy.I admit, I may have messed up somehow along the way, but I read the instructions and after seeing that it is the same as any other dye I use, I washed (shampoo, no conditioner) and dried my hair and put in the dye. My bleached hair was certainly blonde enough, so I honestly do not see what went wrong.When rinsing out the color, the water turned.. Grey? And for the next few washes, it did that until it finally started coming out as blue. another thing I had noticed was that after rinsing my hair.. It smelled strongly of chemicals. not a bleach smell, but a foul gas like smell. (it DID come from my hair) and that smell stuck up until a few days ago when I said "f*** it " and decided to begin the process of rinsing out this damned dye with dandruff shampoo.This dye is terrible.My roots are now blonde, half of my hair is faded green and the rest is the blue/green that it was supposed to be.I absolutely do not recommend this dye.This is so bad that I'd prefer splat instead of this.

keisha.b originally posted on influenster.com
1 November 2022

This review is for the color “Emerald Green”, which is not listed on Influenster. I’m really new to doing fun semipermanent colors, but from what I can tell, this is an excellent dye! It’s easy to apply and it smells really good. I think it fades nicely too, although I’m obviously not an expert on that. My three photos show what the dye looks like on my unbleached hair(left), right after I first colored it (right), and after washing my hair twice(middle).

kristin.r originally posted on influenster.com
8 January 2022

For a back story I am a natural sandy brown and my hair is in a mohawk currently. So I purchased the iroiro neon blue and first I did a bleach kit as I mention darker natural hair as I wanted to get the full effects of the neon. So bleached first then onto the color. I applied the color and left it on for 45 minutes so that i would get the bright vibrant blue i wanted. 45 minutes later i wash dye out under cold water as warm will fade it, didnt want that. However I have been dying hair for 20+years so I'm experienced and know what I'm doing. I am almost a week out and I literally look like I used one of the 1q 0 washes dye because I havent washed it yet but it looks as if I've pretty much combed it right out. This is by far the worst hairdye I have ever used. I've ... MoreFor a back story I am a natural sandy brown and my hair is in a mohawk currently. So I purchased the iroiro neon blue and first I did a bleach kit as I mention darker natural hair as I wanted to get the full effects of the neon. So bleached first then onto the color. I applied the color and left it on for 45 minutes so that i would get the bright vibrant blue i wanted. 45 minutes later i wash dye out under cold water as warm will fade it, didnt want that. However I have been dying hair for 20+years so I'm experienced and know what I'm doing. I am almost a week out and I literally look like I used one of the 1q 0 washes dye because I havent washed it yet but it looks as if I've pretty much combed it right out. This is by far the worst hairdye I have ever used. I've used numerous brands and numerous different colors and I will never purchase this brand again. I would not recommend it as it does not do what it stands behind. Worst product ever.

lyndi.t originally posted on influenster.com
27 May 2022

I had this put in by my hair stylist. She did research before buying a green color. This was her first time doing both green and this brand. This is 350 Neon Green. I fell in love almost instantly when the color barely washed out of my hair when rinsing. It's so bright and very beautifully pigmented. The fade is absolutely stunning. And definitely is a 2 in 1 color taking less time to do a yellow to green fade in my hair. As it fades naturally. This one is also very UV reactive. I sat in the sun about 3hrs about 8 days and 1 wash later and it was so nest to see the yellow green color. And then have it turn a darker shade indoors. This is by far my most favorite color I have ever placed in my hair. I had her do a crown effect to my underlayment. With my natural color ... MoreI had this put in by my hair stylist. She did research before buying a green color. This was her first time doing both green and this brand. This is 350 Neon Green. I fell in love almost instantly when the color barely washed out of my hair when rinsing. It's so bright and very beautifully pigmented. The fade is absolutely stunning. And definitely is a 2 in 1 color taking less time to do a yellow to green fade in my hair. As it fades naturally. This one is also very UV reactive. I sat in the sun about 3hrs about 8 days and 1 wash later and it was so nest to see the yellow green color. And then have it turn a darker shade indoors. This is by far my most favorite color I have ever placed in my hair. I had her do a crown effect to my underlayment. With my natural color on top. And it's the perfect balance between the 2. It's been a month and 4 washes later. And I still cannot believe this is my hair now. Definitely recommended.

margaret.s originally posted on influenster.com
25 February 2022

Ive used multiple Iroiro colors by now (Plum, Pink, Yellow, and one of the blue colors) and I love them. The smell is FANTASTIC, my hair feels great, and the price is worth it. The pouches are so convenient and much easier than having to shake the last bits of dye in a squeeze bottle (aka Arctic Fox). Also the colors, especially pink, last a good while and fade nicely. I just used a mix of plum, pink and yellow on dyed brown hair for a nice color tiny and it looks beautiful in the sun. Definitely recommend. Also cruelty free and thats always important!

rebekah.a originally posted on influenster.com
1 June 2022

This product worked wonderfully. I used L’Oreal colorista for brunettes to make a conditioner to put on my hair first. This is a true burgundy plum on medium brunettes. It came out so red I was impressed. Not that messy imo. My only regret is that this color looks better when I’m pale in winter. Can’t wait to tone it with a true violet. So far Amika violet toning drops are helping make it a bit less extreme. Great color payoff, environmentally friendly packaging, minimal damage. I did not put conditioner underneath to open my cuticle for scalp oil. Great technique for oily scalps. Love. Bought this from Sally’s it was affordable. Easy to stretch too.

sheri .h originally posted on influenster.com