Overview Nicorette Gum 4mg Fresh Fruit is a sugar-free Nicotine Replacement Therapy that helps smokers control their cravings for cigarettes with a flexible dosage. Nicorette Gum 4mg Fresh Fruit Gum is more suited to heavy smokers. Directions Nicorette Gum is not an ordinary gum, so you should not chew it constantly. To make sure you get the most from your Nicorette Gum, use the Nicorette chewing technique. 1. Chew gum slowly until taste becomes strong (approx 1 minute) 2. Rest gum between the gum and cheek 3. Chew gum again when taste has faded Each piece of gum should be chewed for 30 minutes. Chew another piece of gum when the craving returns, following the same procedure above. Use no more than 10 pieces of Nicorette Gum 4mg Fresh Fruit in a day. Warnings Always read the label. Use only as directed. If symptoms persist, see your healthcare professional.