Taking inspiration from the human body and '90s track aesthetics, the Nike Air Max 95 mixes unbelievable comfort with head-turning style. The iconic side panels represent strength and feature flashy colors while visible Air in the heel and forefoot cushions every step. Benefits Upper draws inspiration from the human body—the midsole represents the spine, graduated panels are the muscles and the laces are the shoe’s ribs. Originally developed for performance running, visible Nike Air cushioning delivers all-day comfort. Breathable mesh is reinforced with leather and synthetic overlays for a highly ventilated, classic Nike look. Foam in the midsole has flex grooves for a comfortable feel that lets you move freely. Rubber outsole adds traction and durability. Nike Air Max Origins Revolutionary Air technology first made its way into Nike footwear in 1978. In 1987, the Air Max 1 debuted with visible Air technology in its heel, allowing fans more than just the feel of Air cushioning—suddenly they could see it. Since then, next-generation Air Max shoes have become a hit with athletes and collectors by offering striking color combinations and reliable, lightweight cushioning.