It is what I bought and what I bought was film for the camera I bought. I did take off all my clothes when I got this film I bought and it I was so exciting to open this film I bought. I ran through my apartment complex entirely elated beyond my wildest dreams, naked, unafraid, fully torqued erect and hot. I love this film that I bought. What a purchase. I'm so thankful this company wanted me to write another review so badly on the film I purchased from them they wouldn't leave me alone until I did. It's a good idea to buy this film.

6 shots to get 1 so far

My old but still quite mint SLR 680 (this review is for the 600 film, bought the SX-70 by mistake) had a difficult time powering up - seemed frozen. Disengaging auto focus may have done the trick, or switching flash setting on and off. Along the way tried to get help from Polaroid and it took three tries to get them from sending pre-written and useless responses before getting 'Jeff' to prove he was a real person. Picture quality was much better on available light inside, and focus was better on manual. I cannot get a good answer on whether auto-focus needs to be reset in any way after being on manual. Even original manual doesn't say.

Beautiful color

In the right light, this produces gorgeous, saturated colors (especially reds). At a film speed of ASA 160 you need lots of sun light, and also need to be careful not to over or under expose this film, similar to the old slide films of yore. Fun fact, the cartridge appears to be identical to the Polaroid 600 film, except that the latter has a film speed of ASA 640, so they won't interchange between camera models unless you could somehow trick the built in light meter. Lots of light required for the SX-70 film, but well worth it when you get it right.

Excellent

Great product, I'm getting excellent results with this last batch from polaroid. The colors are vibrant and I have been getting excellent color balance. You have to follow polaroids recommendations carefully, but not religiously -- the film is sensitive to temperature and must be kept out of bright sunlight for 6 minutes after coming out of the camera. I just taped paper dark slide that comes out when you load the film to the front of the camera instead of buying polaroid's frog tongue product, and then put the picture inside the cardboard box the film came in to develop for a bit. Also adjust the exposure compensation on your camera to a little less than 1/3 darker since this film is a bit faster than the original sx-70 film.

Film works great as expected

I bought this film for my sx-70, and it works great as promised. Photos fully develop in 15 minutes. Heads up for anyone shooting this film, you need to set your exposure to darker than you would with film produced before 2009. They include a tip about this on their website which they prompt you to do so on the film when you open it.

Great to have it back!

I KNEW it would come back... and I'm getting used the new product, which seems to have a few manageable quirks.First, there are only 8 exposures in a pack, not 10, so older SX-70 camera exposure counters are off by two. Certainly not a show-stopper.Second, I'm finding that outdoors sun/open shade, some cyan filtration is necessary to get a good color balance on the print. Somewhere between CC20C and CC30C does the trick for me. Read for me; this is only my experience.) Otherwise the prints come out quite pink. (I hope the new film is consistent and the corrections stick.)Third, indoors with electronic flash (flashbars are rare!) no filtration is needed and the color is really nice, classic SX-70.That all said, it's just wonderful to have this stuff available ... MoreI KNEW it would come back... and I'm getting used the new product, which seems to have a few manageable quirks.First, there are only 8 exposures in a pack, not 10, so older SX-70 camera exposure counters are off by two. Certainly not a show-stopper.Second, I'm finding that outdoors sun/open shade, some cyan filtration is necessary to get a good color balance on the print. Somewhere between CC20C and CC30C does the trick for me. Read for me; this is only my experience.) Otherwise the prints come out quite pink. (I hope the new film is consistent and the corrections stick.)Third, indoors with electronic flash (flashbars are rare!) no filtration is needed and the color is really nice, classic SX-70.That all said, it's just wonderful to have this stuff available again! Next I hope they'll bring out a new Time-Zero film with more rapid development.Polaroid Pronto! cameras have a focusable lens, and the lens pokes out far enough from the camera to allow an appropriate push-on Series V filter adapter to be installed. The lens on the collapsible reflex SX-70 does not allow an easy means of filtration, so I use that for the new B&W product, which is lovely.

Memory, unlike a hole in a wallet, is forever.

As Hong Kong philosopher Yuk Hui described process of remembering: .. reconstruction where the past and the future is brought into the present.Not much choice here. SX70 only takes this film without the ND filter. Will go broke but will keep the memories!

Old School

My 1973 high school graduation present was a Polaroid SX-70 camera that nobody knew how to use. I loved the camera then, an today in 2022, I still love this Polaroid camera.Thank goodness I am able to still purchase film for this camera.I ran out of film and my son was graduating that weekend. I ordered from B&H and received my stuff in 2 days.Thank you B&HHoward

Polaroid Color SX-70 Film

The film arrived promptly and exactly what I needed. Develops the classic Polaroid colors. My one gripe was the outside packaging was damaged. Thankfully the cartridges were still in tact but would like to see more padding in the envelope/box that this film is delivered in.

Polaroid Color SX-70 Film

The product arrived quickly and the film batch was also recently produced (05/21!); keep in mind this film is temperature sensitive and I find the colors to skew magenta on hot days above 85 degrees. I captured some shots with it for a wedding as well. Streaks/artefacts were minimal, and my sister really loved how some of them turned out! Photos included for reference.