ISO RIPPED is our most popular selling protein line and has been on the market for years! So to give it an upgrade after years on shelves was a tall order! The protein was historically a Hydrolysed Whey Protein Isolate only. ISO RIPPED is then enhanced with an enriched Amino Acid Profile, containing added BCAAs for more Leucine to ramp up MTOR and MPS response and drive recovery! The thought process behind this enhanced Amino Acid Profile was to ensure there was additional Leucine. Leucine is the most anabolic amino acid, shown in studies to initiate key anabolic pathways such as MTOR. Activation of these pathways increase the Muscle Protein Synthesis (MPS) response to training and therefore drive recovery! Digestive enzymes are crucial to ensure maximum absorption and ease of digestion too. ISO RIPPED is a lean, mean mix of Hydrolysed WPI, WPI and BCAAs which in itself is amazing on the gut for digestion. So if you have a sensitive stomach, or find yourself bloated or gassy on other protein powders, look no further than ISO RIPPED! To top it all off, ISO RIPPED, like all of our proteins, is naturally sweetened on Stevia, making it the cleanest and purest protein market! No artificial sweeteners, No gums, No thickeners, No fillers! Those who compete in sports at a high level will also be glad to know HASTA Approval is coming soon for both WHEY PRO and ISO PRO in Chocolate Malt and Vanilla Cake flavours to give a delicious, premium and high quality protein supplement for those competing at the highest levels of their craft!