My hair is thin, type 3b/3c curl type (natural for 2 years) and color-treated. I have allergies and sensitive to scents/strong fragrance. When I first smelled this deep conditioner treatment, I knew that it was going to be an experience and it didn't disappoint! The smell didn't bother me nor did it leave a strong after smell after rinsing out. I personally LOVE soft fruity scents. It smells natural, not fragrance-like. The texture of this treatment isn't watery nor is it too thick. It's right in between and a little goes a long way! I left this treatment in my way for 5 minutes, as the instructions said, and that was more than plenty for me. After rinsing, I noticed how soft, nourished, and vibrant my curls look! My curls were easy to detangle and I hardly had any ... MoreMy hair is thin, type 3b/3c curl type (natural for 2 years) and color-treated. I have allergies and sensitive to scents/strong fragrance. When I first smelled this deep conditioner treatment, I knew that it was going to be an experience and it didn't disappoint! The smell didn't bother me nor did it leave a strong after smell after rinsing out. I personally LOVE soft fruity scents. It smells natural, not fragrance-like. The texture of this treatment isn't watery nor is it too thick. It's right in between and a little goes a long way! I left this treatment in my way for 5 minutes, as the instructions said, and that was more than plenty for me. After rinsing, I noticed how soft, nourished, and vibrant my curls look! My curls were easy to detangle and I hardly had any breakage. I am looking forward to wash day just so I can close my eyes and have this amazing treatment bring me back to Puerto Rico! I want to thank Influenster for sending me a Pureology voxbox in exchange for my review. I truly LOVE this product and will be buying. I highly recommend this product to my curly peeps. If I only could buy ONE product from the Pureology Hydrate Hair line, I'd buy this product (Hydrate Superfoods Treatment)! DISCLAIMER: I used the Pureology Hydrate Shampoo and Conditioner before using the Pureology Hydrate Superfoods Treatment.

Before I start my review, I want to say that i have received this product in a Influenster box to review and give my honest opinion. I first want to say that I have been using this product for about 4 weeks now to get a full experience on how I feel about this softening treatment ! The scent in this product is definitely a more natural and subtle scent instead of being more focused on smelling good. I had my mother give it a try and she didn't like the scent but personally, I liked it myself as i knew being in cosmetology school, fragrance being the highest priority, is the last thing i'd want in my hair for a hair treatment. This treatment makes my hair naturally super super bouncy and curly again (Whatever I use now, doesn't do much for my curls in my hair ... MoreBefore I start my review, I want to say that i have received this product in a Influenster box to review and give my honest opinion. I first want to say that I have been using this product for about 4 weeks now to get a full experience on how I feel about this softening treatment ! The scent in this product is definitely a more natural and subtle scent instead of being more focused on smelling good. I had my mother give it a try and she didn't like the scent but personally, I liked it myself as i knew being in cosmetology school, fragrance being the highest priority, is the last thing i'd want in my hair for a hair treatment. This treatment makes my hair naturally super super bouncy and curly again (Whatever I use now, doesn't do much for my curls in my hair naturally). I have super short hair and am currently in the process of recovering from lightening my hair and coloring it nonstop for years. I haven't felt my hair this healthy in a long time honestly and I am so so relieved that this product works so greatly for my natural hair because i don't need to put in a curl defining cream or anything ! straightening my hair also, it was the easiest thing i have ever experienced, no issues of brushing through my hair or having to go over my hair again with the straightening iron. gets right to the job immediately which i appreciate for someone with thick hair ! i recommend heavily <333

For reference, I have medium density color treated hair, wavy texture, oily scalp and dry ends. I previously used their Hydrate shampoo and conditioner line, and could clearly see the hydrating effects it had on my hair. I love how this product comes in a squeeze tube rather than a jar since I prefer keeping it in my shower. Like most hair masks, It’s a thicker consistency but you don’t need much to coat your hair. It revived some natural texture to my hair previously lost from the dry winter air. I was hesitant at first to massage into my scalp as the directions intended, but I’m pleasantly surprised. Three days after using the product as intended, my scalp isn’t as oily as it normally would be at this point. Fragrance is subjective to many, but the scent was ... MoreFor reference, I have medium density color treated hair, wavy texture, oily scalp and dry ends. I previously used their Hydrate shampoo and conditioner line, and could clearly see the hydrating effects it had on my hair. I love how this product comes in a squeeze tube rather than a jar since I prefer keeping it in my shower. Like most hair masks, It’s a thicker consistency but you don’t need much to coat your hair. It revived some natural texture to my hair previously lost from the dry winter air. I was hesitant at first to massage into my scalp as the directions intended, but I’m pleasantly surprised. Three days after using the product as intended, my scalp isn’t as oily as it normally would be at this point. Fragrance is subjective to many, but the scent was pleasant and manageable for me. My first impressions are that it hydrates well and gives the hair nice body and shine. Excited to see how my hair health will be at the end of the tube!

First I’d like to say that the scent doesn’t do it for me. I can’t place what it smells like but it’s not a pleasant smell that I want to stay with me. Luckily the scent is very faint so it doesn’t last long. The texture is the same as any typical conditioner and I apply it from mid shaft to the ends of my hair, avoiding my roots. It says to leave on for 5 minutes, so I do that and rinse it out. I do feel that it takes a while for my hair to feel like it’s all rinsed out. I blow dry my hair and my hair does feel soft but I can’t tell if it’s softer than usual. There isn’t anything significant that I can tell that it does. I’ve tried quite a few hair masks and what I do like about this product is that it doesn’t weigh my hair down right away but I think due to making ... MoreFirst I’d like to say that the scent doesn’t do it for me. I can’t place what it smells like but it’s not a pleasant smell that I want to stay with me. Luckily the scent is very faint so it doesn’t last long. The texture is the same as any typical conditioner and I apply it from mid shaft to the ends of my hair, avoiding my roots. It says to leave on for 5 minutes, so I do that and rinse it out. I do feel that it takes a while for my hair to feel like it’s all rinsed out. I blow dry my hair and my hair does feel soft but I can’t tell if it’s softer than usual. There isn’t anything significant that I can tell that it does. I’ve tried quite a few hair masks and what I do like about this product is that it doesn’t weigh my hair down right away but I think due to making it soft it does make it so by hair doesn’t hold a curl as well. I also noticed that after using I can’t go long in between washes because my hair gets greasy more quickly. The brand claims that this product has extraordinary color protection (my hair is purple right now and that fades quickly) and it may have great color protection but me having to wash my hair more frequently kind of cancels out that aspect. I’m glad I received this complementary for my honest review but for $38 I’d go with a different product. I’m not sure I want my hair to be soft, if it leaves it with no body.

Approximately one month ago, I went out to my mailbox to get my mail in and was completely surprised that I had received a VoxBox from Influenster.com. Excited to find out what I received, I hurried back into my house to open the package. Much to my surprise and delight, I received a tube of Pureology Professional Color Care Hydrate Soft, Softening Treatment. It came in a rose scent, which I was a bit leery about. However, I was delightfully surprised. It is lightly scented and nice smelling, so those who are anxious about the scent being too overpowering needn't worry. I love the fact that the scent smelled very natural and not fake at all. Even though the softening treatment is called a mask on the packaging, it's really just an extremely thick conditioner that ... MoreApproximately one month ago, I went out to my mailbox to get my mail in and was completely surprised that I had received a VoxBox from Influenster.com. Excited to find out what I received, I hurried back into my house to open the package. Much to my surprise and delight, I received a tube of Pureology Professional Color Care Hydrate Soft, Softening Treatment. It came in a rose scent, which I was a bit leery about. However, I was delightfully surprised. It is lightly scented and nice smelling, so those who are anxious about the scent being too overpowering needn't worry. I love the fact that the scent smelled very natural and not fake at all. Even though the softening treatment is called a mask on the packaging, it's really just an extremely thick conditioner that rinses out easily. My hair tangles easily, but it didn't with this product, and it was very easy to brush my hair out while it was still wet. While drying it, it remained tangle free, which was a nice change. The Pureology Professional Color Care Hydrate Soft, Softening Treatment is lightweight. I was worried about it making my hair look greasy or oily, but it didn't. My hair was left looking super clean. After drying my hair after using the treatment, my hair felt silky soft and looks much healthier. I no longer have scraggly ends. I gave this product five out five stars and definitely recommend Pureology Professional Color Care Hydrate Soft, Softening Treatment to other people. I definitely am going to try other products by Pureology because I was so impressed with the way my hair looks and feels. I received this product from Influenster.com for free for my honest review.

I have fine, shoulder length hair that tends toward dryness and was previously colored red (now brown) and have been using this once or twice a week since receiving it complimentary for testing purposes. There’s no denying that this is quite a softening hair mask. I’ve decreased the frequency of my trips to the hair salon over the past year (for obvious reasons) and I’ve changed from red to brown, so I’m not as concerned about trying to get my hair to hold color, but I’ve noticed no excessive color stripping while using this mask. It has a subtle sandalwood scent which doesn’t really linger. This mask is also quite rich so I can use a relatively small dollop to cover my mids and ends. Price isn’t much of a determining factor for me with hair masks since I use them ... MoreI have fine, shoulder length hair that tends toward dryness and was previously colored red (now brown) and have been using this once or twice a week since receiving it complimentary for testing purposes. There’s no denying that this is quite a softening hair mask. I’ve decreased the frequency of my trips to the hair salon over the past year (for obvious reasons) and I’ve changed from red to brown, so I’m not as concerned about trying to get my hair to hold color, but I’ve noticed no excessive color stripping while using this mask. It has a subtle sandalwood scent which doesn’t really linger. This mask is also quite rich so I can use a relatively small dollop to cover my mids and ends. Price isn’t much of a determining factor for me with hair masks since I use them only once or twice a week so $38 for 7 oz is fine by me. The primary reason I personally wouldn’t repurchase this particular hair mask in the future is it contains high levels of silicones and I can definitely tell when running my hands through my hair after showering. I avoid silicones and don’t like the feel of them in my hair. Pureology’s other hydrating hair mask and their Hydrate Sheer shampoo and conditioner are silicone-free, however, so I would be willing to try those products even at full price

I have been a huge Pureology fan since I begun getting highlights each 6 weeks for a long time presently. I adore their bundling, their reasoning which they are veggie lover and sulfate free. My to begin with impression of this was omg this can be the most excellent noticing hair item of all time. Truly, it is worth it for the scent alone. It reminds me of Conundrums Santal scent in a way but it is genuinely astonishing! I tend to utilize hair covers in place of conditioner when I wash my hair since I as it were wash it 3 times a week. Typically amazingly concentrated and a small goes a long way! I take off it on almost 3 to 5 minutes and my hair has been looking so much more advantageous, shinier, and bouncier since I consolidated this item. Numerous times with dye ... MoreI have been a huge Pureology fan since I begun getting highlights each 6 weeks for a long time presently. I adore their bundling, their reasoning which they are veggie lover and sulfate free. My to begin with impression of this was omg this can be the most excellent noticing hair item of all time. Truly, it is worth it for the scent alone. It reminds me of Conundrums Santal scent in a way but it is genuinely astonishing! I tend to utilize hair covers in place of conditioner when I wash my hair since I as it were wash it 3 times a week. Typically amazingly concentrated and a small goes a long way! I take off it on almost 3 to 5 minutes and my hair has been looking so much more advantageous, shinier, and bouncier since I consolidated this item. Numerous times with dye harmed hair covers can tend to include hydration but they can weigh your hair down and this does not do that at all. I have bear length faded hair and it truly has spared my hair. I gotten this specific item free but I will completely be repurchasing this one.

My first impression regarding the packaging for this product was the tube is sleek and it’s a gorgeous color. It looks pretty in the shower. But more importantly, the scent is unique and really appealing. It is not overwhelming despite starting off with coconut notes and then having a forward herbal fragrance. It has a luxurious scent. A little of this product goes a long way, even in thick hair like mine. It feels so silky as you rinse it and that silky soft feeling remains throughout the day, even after the heat of the blow dryer. This product could not have come at a better time, as I had just gotten a full head of blonde highlights. It actually helped to make the highlight color “pop” after drying. I received this product free for testing purposes but I would ... MoreMy first impression regarding the packaging for this product was the tube is sleek and it’s a gorgeous color. It looks pretty in the shower. But more importantly, the scent is unique and really appealing. It is not overwhelming despite starting off with coconut notes and then having a forward herbal fragrance. It has a luxurious scent. A little of this product goes a long way, even in thick hair like mine. It feels so silky as you rinse it and that silky soft feeling remains throughout the day, even after the heat of the blow dryer. This product could not have come at a better time, as I had just gotten a full head of blonde highlights. It actually helped to make the highlight color “pop” after drying. I received this product free for testing purposes but I would definitely purchase this for my dry color-treated hair.

Really softens!

Wow! I have very dry ends... due to coloring, blow drying and flat irons. I also have very fine hair so that means the bottom portion of my hair along with being dry, gets tangled, and the split ends just look yucky. I’ve tried every “healing” product, “repair” shampoo and conditioner, etc. I have found some split-end menders that help hide those but they don’t help with the dryness really. I’ve been using this product for a few weeks now and I definitely notice a difference! I have been using it in conjunction with the split-end mender that I am currently using ( I use a very small amount of it on my ends and then add the softening treatment on top). The dryness and tangling are no longer! I did give 4 stars instead of 5 just due to the fact that I have to be ... MoreWow! I have very dry ends... due to coloring, blow drying and flat irons. I also have very fine hair so that means the bottom portion of my hair along with being dry, gets tangled, and the split ends just look yucky. I’ve tried every “healing” product, “repair” shampoo and conditioner, etc. I have found some split-end menders that help hide those but they don’t help with the dryness really. I’ve been using this product for a few weeks now and I definitely notice a difference! I have been using it in conjunction with the split-end mender that I am currently using ( I use a very small amount of it on my ends and then add the softening treatment on top). The dryness and tangling are no longer! I did give 4 stars instead of 5 just due to the fact that I have to be careful to just use it on the very ends of my hair, otherwise it will weigh my fine hair down. However, someone with thicker/coarse hair may not need to worry about that. Also, now that I have been using it for a few weeks, I think I might start using it after every other shampoo instead of every time, just due to my fine hair feeling a little weighed down. Overall though, great product that does what it claims!

You will fall back in love with your hair!

I cannot believe this product is true! The package was easy to open and the scent blew my mind. It was the most sensual scent making me think I was on an deserted island recieving a luxurious hair spa treatment. Hints of cedarwood, shea butter, sunflower and caramel wharf thru the hot steam of my shower. I have very long hair so I used a bit more than recommended. Left the product in about 5 minutes then rinsed. I used the hair mask immediately following coloring my hair. It was easy to rinse out and my hair felt baby soft and smoothed. Next day I can still smell the light fragrance in my hair when the wind blows. This product is a bit pricey but worth every cent! The mask did not leave my hair weighted down. It did give me great body and I was able to blow dry my ... MoreI cannot believe this product is true! The package was easy to open and the scent blew my mind. It was the most sensual scent making me think I was on an deserted island recieving a luxurious hair spa treatment. Hints of cedarwood, shea butter, sunflower and caramel wharf thru the hot steam of my shower. I have very long hair so I used a bit more than recommended. Left the product in about 5 minutes then rinsed. I used the hair mask immediately following coloring my hair. It was easy to rinse out and my hair felt baby soft and smoothed. Next day I can still smell the light fragrance in my hair when the wind blows. This product is a bit pricey but worth every cent! The mask did not leave my hair weighted down. It did give me great body and I was able to blow dry my hair in record time. I noticed it protected me from loosing so much of my color during the rinse process. This is an added plus. My boyfriend loves the scent so I gave him a treatment today. We both love this luxurious, creamy and wonderfully scented hair mask. Now I will be purchasing this product only for my hair and hope to find the shampoo and conditioner with the same scent. To pamper you and your hair, I recommend purchasing Pureology Hydrate Soft Softening Treatment!