A weightless liquid blush that delivers high impact colour with just one dot. Blends seamlessly for a pinch-perfect flush that lasts up to 12 hours. This featherlight liquid blush features pure colour pigments in a transparent base for true colour payoff on all skin tones. In matte and dewy finishes, it’s made with a botanical blend to calm and nourish skin. Derm-tested, non-comedogenic and safe for sensitive skin. This product is an Allure Best of Beauty award winner. Gently remove excess product from applicator. Use the doe-foot applicator and place one or two dots on each cheek. Use fingertips or the Soft Pinch Blush Brush (sold separately) and gently pat into skin for a seamless finish. For more control, apply blush to the back of your hand first, then use the Soft Pinch Blush Brush (sold separately) to pick up and blend onto cheeks. For a dewy, lit-from-within glow, mix Soft Pinch Liquid Blush with Positive Light Liquid Luminizer (sold separately) before applying onto cheeks. The perfect blush to mix, layer and enhance with other liquid or powder formulas, use it with contour, bronzer, powder blush, highlighter, etc.
A weightless liquid blush that delivers high impact colour with just one dot. Blends seamlessly for a pinch-perfect flush that lasts up to 12 hours. This featherlight liquid blush features pure colour pigments in a transparent base for true colour payoff on all skin tones. In matte and dewy finishes, it’s made with a botanical blend to calm and nourish skin. Derm-tested, non-comedogenic and safe for sensitive skin. This product is an Allure Best of Beauty award winner. Gently remove excess product from applicator. Use the doe-foot applicator and place one or two dots on each cheek. Use fingertips or the Soft Pinch Blush Brush (sold separately) and gently pat into skin for a seamless finish. For more control, apply blush to the back of your hand first, then use the Soft Pinch Blush Brush (sold separately) to pick up and blend onto cheeks. For a dewy, lit-from-within glow, mix Soft Pinch Liquid Blush with Positive Light Liquid Luminizer (sold separately) before applying onto cheeks. The perfect blush to mix, layer and enhance with other liquid or powder formulas, use it with contour, bronzer, powder blush, highlighter, etc.
A weightless liquid blush that delivers high impact colour with just one dot. Blends seamlessly for a pinch-perfect flush that lasts up to 12 hours. This featherlight liquid blush features pure colour pigments in a transparent base for true colour payoff on all skin tones. In matte and dewy finishes, it’s made with a botanical blend to calm and nourish skin. Derm-tested, non-comedogenic and safe for sensitive skin. This product is an Allure Best of Beauty award winner. Gently remove excess product from applicator. Use the doe-foot applicator and place one or two dots on each cheek. Use fingertips or the Soft Pinch Blush Brush (sold separately) and gently pat into skin for a seamless finish. For more control, apply blush to the back of your hand first, then use the Soft Pinch Blush Brush (sold separately) to pick up and blend onto cheeks. For a dewy, lit-from-within glow, mix Soft Pinch Liquid Blush with Positive Light Liquid Luminizer (sold separately) before applying onto cheeks. The perfect blush to mix, layer and enhance with other liquid or powder formulas, use it with contour, bronzer, powder blush, highlighter, etc.
A weightless liquid blush that delivers high impact colour with just one dot. Blends seamlessly for a pinch-perfect flush that lasts up to 12 hours. This featherlight liquid blush features pure colour pigments in a transparent base for true colour payoff on all skin tones. In matte and dewy finishes, it’s made with a botanical blend to calm and nourish skin. Derm-tested, non-comedogenic and safe for sensitive skin. This product is an Allure Best of Beauty award winner. Gently remove excess product from applicator. Use the doe-foot applicator and place one or two dots on each cheek. Use fingertips or the Soft Pinch Blush Brush (sold separately) and gently pat into skin for a seamless finish. For more control, apply blush to the back of your hand first, then use the Soft Pinch Blush Brush (sold separately) to pick up and blend onto cheeks. For a dewy, lit-from-within glow, mix Soft Pinch Liquid Blush with Positive Light Liquid Luminizer (sold separately) before applying onto cheeks. The perfect blush to mix, layer and enhance with other liquid or powder formulas, use it with contour, bronzer, powder blush, highlighter, etc.
Last updated at 06/06/2026 07:40:20
Rare Beauty by Selena Gomez Soft Pinch Liquid Blush Encourage
Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!
Rare Beauty Soft Pinch Liquid Blush Encourage
Free delivery
originally posted on sephora.com
I purchased a number of these blushes, and this is one of my favorites. Bliss is a very light peach shade that blends out to a very smooth sheer satiny matte kind of a look, and it looks really nice on my fair/light-neutral skin tone (I avoid orange/warm and ashy/grey tones and prefer cool/neutral shades on my skin.) The other shades that I purchased and liked on my skin tone are:- Grace (bright rose mauve, as described, it's on the bright pink side with cool/blue undertones); Hope (they call this nude mauve, but I would describe it more as a light dusty rose with a pink neutral undertone); and Encourage (they call this soft neutral pink - it is nothing of the sort, it's more like a light dusty brown with a neutral rose undertone. Not my favorite, but it works well ... MoreI purchased a number of these blushes, and this is one of my favorites. Bliss is a very light peach shade that blends out to a very smooth sheer satiny matte kind of a look, and it looks really nice on my fair/light-neutral skin tone (I avoid orange/warm and ashy/grey tones and prefer cool/neutral shades on my skin.) The other shades that I purchased and liked on my skin tone are:- Grace (bright rose mauve, as described, it's on the bright pink side with cool/blue undertones); Hope (they call this nude mauve, but I would describe it more as a light dusty rose with a pink neutral undertone); and Encourage (they call this soft neutral pink - it is nothing of the sort, it's more like a light dusty brown with a neutral rose undertone. Not my favorite, but it works well as a neutral/rosebrown blush when paired with bright eye shadows, like blue.)I also tried these three shades, but gave them away to a friend who has a darker, warmer skin tone: Happy (described as cool pink, but I would describe this as a bright, medium coral with a warm pink undertone, it is VERY pigmented); Grateful (described as true red dewy, I would say it's a very bright cherry red with a warm undertone); and Believe (described as true mauve, but again, I don't think it's mauve at all, it's more like a medium/brown neutral with maybe a neutral mauve undertone. Basically like a darker shade of Encourage.)
originally posted on rarebeauty.com
The formula is amazing. A teensy bit goes a long way. Your only real question is which colors? I have cool undertones (blue/purple undereye and similar colored veins inside my wrist). I have never felt comfortable in oranges or yellows. In my opinion, this palette is great for cool-toned skin but probably won't make warm-toned people feel at home. So if you prefer corals and oranges or Terra cotta, I would say skip this and go for the Soft Pinch options in the regular sizes. The Happy mini is a bright, cool pink. Love it and excellent when you want a pop of color. The Truth mini is a very blue mid-to-dark red. If you are going for an evening or glam look, I think it would be an excellent choice in low lighting but I haven't worn it during the day yet. The Encourage ... MoreThe formula is amazing. A teensy bit goes a long way. Your only real question is which colors? I have cool undertones (blue/purple undereye and similar colored veins inside my wrist). I have never felt comfortable in oranges or yellows. In my opinion, this palette is great for cool-toned skin but probably won't make warm-toned people feel at home. So if you prefer corals and oranges or Terra cotta, I would say skip this and go for the Soft Pinch options in the regular sizes. The Happy mini is a bright, cool pink. Love it and excellent when you want a pop of color. The Truth mini is a very blue mid-to-dark red. If you are going for an evening or glam look, I think it would be an excellent choice in low lighting but I haven't worn it during the day yet. The Encourage full sized is a neutral option that is perfect for professional, everyday wear when you don't want to be obviously wearing makeup. When I offered the trio to my mom to try (she has very warm, orange-toned skin), she only felt comfortable with Encourage and had an "absolutely not" kind of reaction to Happy and Truth. Encourage looked amazing on my mom and I both. So that's why I would say this particular palette will probably make cool-toned folks happier ❤️
originally posted on sephora.com
Life is about than pigmentation, and while we all want good colour payoff, we also need workable products. This was a fail on three fronts. First, the colours are a bit wonky. What should be a cool pink on me - I'm extremely fair, so colours (unless they oxidize) stay pretty true to their claims - was not really a cool pink. It was more of a pinkish-coral, and I really, really look terrible in coral. So, the colours, or at least this colour, does not stay true once blended out. Second problem is the pigment. These are so hyperpigmented, even the smallest, and I mean smallest, dot of this stuff just keeps on giving until you look like you have no idea how to do makeup. I wouldn't complain so much if the formula was workable, but that's the third downfall. It sets far ... MoreLife is about than pigmentation, and while we all want good colour payoff, we also need workable products. This was a fail on three fronts. First, the colours are a bit wonky. What should be a cool pink on me - I'm extremely fair, so colours (unless they oxidize) stay pretty true to their claims - was not really a cool pink. It was more of a pinkish-coral, and I really, really look terrible in coral. So, the colours, or at least this colour, does not stay true once blended out. Second problem is the pigment. These are so hyperpigmented, even the smallest, and I mean smallest, dot of this stuff just keeps on giving until you look like you have no idea how to do makeup. I wouldn't complain so much if the formula was workable, but that's the third downfall. It sets far too fast to work it into something that looks great, and once it dries - we're talking dries in seconds - if you keep working at it, you not only end up with patchy blush, you end up with patchy foundation because you can't move it without pulling up your foundation. I tried every possible way to apply it and the results are always the same - patchy clown car. I had such high hopes for this one, but I've honestly used plain old lipstick as cream blush that looked so much better than this. If I have anything nice to say about the product, I guess I'd say it definitely stays put. It doesn't look good, but it does seem to last. Returned it for it's three flaws.
Rare Beauty by Selena Gomez Soft Pinch Liquid Blush Encourage
Affiliate Disclosure: We may receive a small commission for purchases made through this link at no extra cost to you. This helps support our site. Thank you!
Rare Beauty Soft Pinch Liquid Blush Encourage
Free delivery
I purchased a number of these blushes, and this is one of my favorites. Bliss is a very light peach shade that blends out to a very smooth sheer satiny matte kind of a look, and it looks really nice on my fair/light-neutral skin tone (I avoid orange/warm and ashy/grey tones and prefer cool/neutral shades on my skin.) The other shades that I purchased and liked on my skin tone are:- Grace (bright rose mauve, as described, it's on the bright pink side with cool/blue undertones); Hope (they call this nude mauve, but I would describe it more as a light dusty rose with a pink neutral undertone); and Encourage (they call this soft neutral pink - it is nothing of the sort, it's more like a light dusty brown with a neutral rose undertone. Not my favorite, but it works well ... MoreI purchased a number of these blushes, and this is one of my favorites. Bliss is a very light peach shade that blends out to a very smooth sheer satiny matte kind of a look, and it looks really nice on my fair/light-neutral skin tone (I avoid orange/warm and ashy/grey tones and prefer cool/neutral shades on my skin.) The other shades that I purchased and liked on my skin tone are:- Grace (bright rose mauve, as described, it's on the bright pink side with cool/blue undertones); Hope (they call this nude mauve, but I would describe it more as a light dusty rose with a pink neutral undertone); and Encourage (they call this soft neutral pink - it is nothing of the sort, it's more like a light dusty brown with a neutral rose undertone. Not my favorite, but it works well as a neutral/rosebrown blush when paired with bright eye shadows, like blue.)I also tried these three shades, but gave them away to a friend who has a darker, warmer skin tone: Happy (described as cool pink, but I would describe this as a bright, medium coral with a warm pink undertone, it is VERY pigmented); Grateful (described as true red dewy, I would say it's a very bright cherry red with a warm undertone); and Believe (described as true mauve, but again, I don't think it's mauve at all, it's more like a medium/brown neutral with maybe a neutral mauve undertone. Basically like a darker shade of Encourage.)
The formula is amazing. A teensy bit goes a long way. Your only real question is which colors? I have cool undertones (blue/purple undereye and similar colored veins inside my wrist). I have never felt comfortable in oranges or yellows. In my opinion, this palette is great for cool-toned skin but probably won't make warm-toned people feel at home. So if you prefer corals and oranges or Terra cotta, I would say skip this and go for the Soft Pinch options in the regular sizes. The Happy mini is a bright, cool pink. Love it and excellent when you want a pop of color. The Truth mini is a very blue mid-to-dark red. If you are going for an evening or glam look, I think it would be an excellent choice in low lighting but I haven't worn it during the day yet. The Encourage ... MoreThe formula is amazing. A teensy bit goes a long way. Your only real question is which colors? I have cool undertones (blue/purple undereye and similar colored veins inside my wrist). I have never felt comfortable in oranges or yellows. In my opinion, this palette is great for cool-toned skin but probably won't make warm-toned people feel at home. So if you prefer corals and oranges or Terra cotta, I would say skip this and go for the Soft Pinch options in the regular sizes. The Happy mini is a bright, cool pink. Love it and excellent when you want a pop of color. The Truth mini is a very blue mid-to-dark red. If you are going for an evening or glam look, I think it would be an excellent choice in low lighting but I haven't worn it during the day yet. The Encourage full sized is a neutral option that is perfect for professional, everyday wear when you don't want to be obviously wearing makeup. When I offered the trio to my mom to try (she has very warm, orange-toned skin), she only felt comfortable with Encourage and had an "absolutely not" kind of reaction to Happy and Truth. Encourage looked amazing on my mom and I both. So that's why I would say this particular palette will probably make cool-toned folks happier ❤️
Life is about than pigmentation, and while we all want good colour payoff, we also need workable products. This was a fail on three fronts. First, the colours are a bit wonky. What should be a cool pink on me - I'm extremely fair, so colours (unless they oxidize) stay pretty true to their claims - was not really a cool pink. It was more of a pinkish-coral, and I really, really look terrible in coral. So, the colours, or at least this colour, does not stay true once blended out. Second problem is the pigment. These are so hyperpigmented, even the smallest, and I mean smallest, dot of this stuff just keeps on giving until you look like you have no idea how to do makeup. I wouldn't complain so much if the formula was workable, but that's the third downfall. It sets far ... MoreLife is about than pigmentation, and while we all want good colour payoff, we also need workable products. This was a fail on three fronts. First, the colours are a bit wonky. What should be a cool pink on me - I'm extremely fair, so colours (unless they oxidize) stay pretty true to their claims - was not really a cool pink. It was more of a pinkish-coral, and I really, really look terrible in coral. So, the colours, or at least this colour, does not stay true once blended out. Second problem is the pigment. These are so hyperpigmented, even the smallest, and I mean smallest, dot of this stuff just keeps on giving until you look like you have no idea how to do makeup. I wouldn't complain so much if the formula was workable, but that's the third downfall. It sets far too fast to work it into something that looks great, and once it dries - we're talking dries in seconds - if you keep working at it, you not only end up with patchy blush, you end up with patchy foundation because you can't move it without pulling up your foundation. I tried every possible way to apply it and the results are always the same - patchy clown car. I had such high hopes for this one, but I've honestly used plain old lipstick as cream blush that looked so much better than this. If I have anything nice to say about the product, I guess I'd say it definitely stays put. It doesn't look good, but it does seem to last. Returned it for it's three flaws.
I succumbed to temptation and over the last month tried the shades Hope, Bliss and Virtue and I am utterly converted. I reach for these 9 out of 10 times now and previous favourite blushes are inferior in comparison.To describe the product, it's pigmented but blendable, buildable, natural and long-lasting. It's versatile - you can mix liquid highlighter with it to create a featherlight, less pigmented blush - I highly recommend trying this as the results are sublime.In terms of shades, Bliss is foolproof and perfect for those who are intimated by how pigmented this product is. It's impossible to mess up. To be honest, I haven't had any issues with blending Hope or Virtue either. I simply apply one dot on my hand and then pick it up with a brush and I always look ... MoreI succumbed to temptation and over the last month tried the shades Hope, Bliss and Virtue and I am utterly converted. I reach for these 9 out of 10 times now and previous favourite blushes are inferior in comparison.To describe the product, it's pigmented but blendable, buildable, natural and long-lasting. It's versatile - you can mix liquid highlighter with it to create a featherlight, less pigmented blush - I highly recommend trying this as the results are sublime.In terms of shades, Bliss is foolproof and perfect for those who are intimated by how pigmented this product is. It's impossible to mess up. To be honest, I haven't had any issues with blending Hope or Virtue either. I simply apply one dot on my hand and then pick it up with a brush and I always look naturally flushed. On that note, this product looks amazing when applied by hands, a beauty blender or a liquid brush. I use the Rare Beauty blush brush and the results are heavenly.Lastly, there is something about this range that brings out so much happiness and joy. I haven't got this enthusiastic about makeup for a long time. This brand is really special. I enjoy the ritual of using this fun blush.
I got sick and tired of seeing everyone live out my dreams on Tiktok, so I caved and bought the shade Grace for an event I was going to. I'm SO glad I did because she is now my favourite blush ever. I noticed a lot of my blushes were super warm on me, so I went for this shade to try some cooler undertones. Trust me, the magenta/purple tones may look intimidating online but she is VERY much pink in person and on the skin.Application wise, it kinda looked like I got slapped in the face the first few tries, but as I got the hang of how much product to use and which tools worked best, it really created the perfect blush for my skin. I find a dense, flat foundation brush or even just patting it in with your fingers works wonders for blending it in. Sponges pick up so ... MoreI got sick and tired of seeing everyone live out my dreams on Tiktok, so I caved and bought the shade Grace for an event I was going to. I'm SO glad I did because she is now my favourite blush ever. I noticed a lot of my blushes were super warm on me, so I went for this shade to try some cooler undertones. Trust me, the magenta/purple tones may look intimidating online but she is VERY much pink in person and on the skin.Application wise, it kinda looked like I got slapped in the face the first few tries, but as I got the hang of how much product to use and which tools worked best, it really created the perfect blush for my skin. I find a dense, flat foundation brush or even just patting it in with your fingers works wonders for blending it in. Sponges pick up so much of the liquid that I found I had to aggressively blend for it to work.Longevity wise, it holds up reasonably well, but if you're not setting it with powder or a powder blush, you can't expect it to last longer than a few hours. In my picture, I had just been walking for 3 hours and intermittently wearing a mask. I had also set the blush with a translucent powder and a long-wear setting spray. In comparison to some of my other blushes, I think it held well enough and the fading that did occur was after hours of sweating.Overall, I love Rare Beauty products and this will forever be on my list of faves! RIP to my wallet because I'm coming back for more!
The Rare Beauty blush is really pigmented, so I only required a tiny dot on each cheek. If you use more, the blush will start to look clownish. With just fingers and a sponge, it blends out smoothly and evenly, and instead of looking and feeling like makeup, it resembles skin. Although durable, it is not completely weatherproof. It will endure a typical day or evening out, but don't count on it to withstand extreme humidity or perspiration without setting spray or a touch-up. The matte hue I tried was far more difficult to remove than the dewy tones, so think about selecting matte if lasting power is vital to you.This blush is absolutely worth the price when you take into account the product's size, the quantity utilised with each application, and the quality. The ... MoreThe Rare Beauty blush is really pigmented, so I only required a tiny dot on each cheek. If you use more, the blush will start to look clownish. With just fingers and a sponge, it blends out smoothly and evenly, and instead of looking and feeling like makeup, it resembles skin. Although durable, it is not completely weatherproof. It will endure a typical day or evening out, but don't count on it to withstand extreme humidity or perspiration without setting spray or a touch-up. The matte hue I tried was far more difficult to remove than the dewy tones, so think about selecting matte if lasting power is vital to you.This blush is absolutely worth the price when you take into account the product's size, the quantity utilised with each application, and the quality. The cost of the tiny quarter-ounce bottle can appear high at first. However, because the blush is highly pigmented, a tiny amount of product is used each time, drastically reducing the cost-per-use. Additionally, even when compared to other liquid blushes at a similar price point, this blush is among the best I've ever tried.
This blush lives up to the hype! You just need a dot on each cheek, blend, and you're good to go - it's perfect if you don't have much time to do makeup or if you don't have a blush brush, so it's also perfect for on the go touch ups. The (Bliss) blush blends from cream to soft satiny powder and lasts almost all day. I have more mature/dry skin and have no issues with drying or splotching over some light foundation. Also, as a pleasant surprise, the packaging is actually beautiful and feels high quality. It has a very nice, smooth, satiny quality feel to it and does not feel cheap or plasticky. Taking the wand in and out is easy and doesn't make a mess, so it's perfect for the handbag. Regarding shades, the blushes look dark and very pigmented when you take out the ... MoreThis blush lives up to the hype! You just need a dot on each cheek, blend, and you're good to go - it's perfect if you don't have much time to do makeup or if you don't have a blush brush, so it's also perfect for on the go touch ups. The (Bliss) blush blends from cream to soft satiny powder and lasts almost all day. I have more mature/dry skin and have no issues with drying or splotching over some light foundation. Also, as a pleasant surprise, the packaging is actually beautiful and feels high quality. It has a very nice, smooth, satiny quality feel to it and does not feel cheap or plasticky. Taking the wand in and out is easy and doesn't make a mess, so it's perfect for the handbag. Regarding shades, the blushes look dark and very pigmented when you take out the wands (I did swatches in Sephora, but couldn't buy more than one shade since they were sold out), but they do blend out sheer or you can build them up, it just depends how many dots you make. The Bliss matte shade works beautifully on my light neutral skin tone and ends up looking peach-pinky when blended out. It goes very well with neutrals. I just bought four more shades - which is unprecedented, I don't spend that much on makeup, but these are just so incredibly convenient!
This blush is a solid 3.5 - 4.I know this blush is very popular due to TikTok and because it is Selena's brand but is it worth the hype?Short answer: DependsLong answer:The packaging is beautiful, and it really lives up to the aesthetic. However, the applicator is hard to pull out of the tube causing some product to occasionally fly out of the tube. The color is VERY pigmented which could be good if that's what you want. However, I find the only way that you don't look sunburnt is by wiping a lot of the blush off and using one LITTLE dot on each side.Overall, I would say if you wear foundation daily this blush is good for you, but if you like a natural look then you may need to use a very little bit or adapt to what works for you. Colors are great and ... MoreThis blush is a solid 3.5 - 4.I know this blush is very popular due to TikTok and because it is Selena's brand but is it worth the hype?Short answer: DependsLong answer:The packaging is beautiful, and it really lives up to the aesthetic. However, the applicator is hard to pull out of the tube causing some product to occasionally fly out of the tube. The color is VERY pigmented which could be good if that's what you want. However, I find the only way that you don't look sunburnt is by wiping a lot of the blush off and using one LITTLE dot on each side.Overall, I would say if you wear foundation daily this blush is good for you, but if you like a natural look then you may need to use a very little bit or adapt to what works for you. Colors are great and there is a shade for everyone!(Note: I had to return my original shade I bought. It's not like powder blush where any color can work for you skin tone. If you get the wrong shade, you will probably have to exchange it. Also, the shade changes depending on lighting and if you don't have great lighting, you won't be able to tell just how pigmented it really is.) I really love Selena and this blush, but I will have to wear some extra concealer with this blush xd
So pretty and pigmented!I got worth and got joy and happy after to compare.My favourite is worth because it’s a beautiful wearable colour. HOWEVER it is also really similar to many other blushes I already own.This made me debate keeping it because of that and perhaps opt for another shade but worth is a shade I would gravitate towards more. I kept it however because worth is limited edition and super pigmented (I use two dots each cheek after getting rid of excess product) so I know it’ll last. It’s more pigmented than the other similar shades I have. Getting it during the sale also makes it more worth it.If you don’t have a lot of blushes, invest in this and you won’t need too much after.I wish they would have a bigger range of blushes that could be like ... MoreSo pretty and pigmented!I got worth and got joy and happy after to compare.My favourite is worth because it’s a beautiful wearable colour. HOWEVER it is also really similar to many other blushes I already own.This made me debate keeping it because of that and perhaps opt for another shade but worth is a shade I would gravitate towards more. I kept it however because worth is limited edition and super pigmented (I use two dots each cheek after getting rid of excess product) so I know it’ll last. It’s more pigmented than the other similar shades I have. Getting it during the sale also makes it more worth it.If you don’t have a lot of blushes, invest in this and you won’t need too much after.I wish they would have a bigger range of blushes that could be like worth but a bit brighter or rosy. By this I mean that though worth is described as a true rose colour, it actually blends out a bit peachy.Joy, happy and worth mixed together is so beautiful. I wish there was a shade that had some sort of variation similar to that. As I’ve seen videos of people mixing all shades of the rare beauty range, the colour that turns out seems to be a perfect shade that I would want but I do not want to buy hundreds worth of blushes as this especially lasts long and don’t want it to be expired before I finished.
I luckily purchased both gift sets which included these blushes in a mini size so I could finally try them. I am not the biggest blush person so I liked how I could put such a small amount on and really sheer it out because this super over done blush look to me still gives me circus clown makeup vibes. This was able to be sheered out to a perfect natural flush, which is how I like my blush to look. So my issues with this blush though is HOW LARGE the standard size of this truly is. With how little of this product is needed to even do the current over blush trend basically all over your face, you can do just the smallest like 3 dots and you have that sunburnt look the Internet is obsessed with (that I hate but I am just pointing out how wasteful this size is). At ... MoreI luckily purchased both gift sets which included these blushes in a mini size so I could finally try them. I am not the biggest blush person so I liked how I could put such a small amount on and really sheer it out because this super over done blush look to me still gives me circus clown makeup vibes. This was able to be sheered out to a perfect natural flush, which is how I like my blush to look. So my issues with this blush though is HOW LARGE the standard size of this truly is. With how little of this product is needed to even do the current over blush trend basically all over your face, you can do just the smallest like 3 dots and you have that sunburnt look the Internet is obsessed with (that I hate but I am just pointing out how wasteful this size is). At that rate using up an entire full sized tube of this would take likely years even for someone wearing makeup every single day. But I like to think the average consumer of this is probably using it more in a subtle way so for us I can use a small dot go this and have left over product on my hand still. Thus it would take me like triple that amount of time to finish this whole tube. Liquid Makeup products have a shelf life of about 6 months to 1 year and while yeah we all are guilty of using our makeup way past the technical expiration date (especially with power formulas) I have found that liquid makeup of similar consistency to this such as a serum concelear at max can go 2 years before it visibly changes in consistency, texture and smell and clearly goes bad. This full sized blush is .25 oz / 7.5 mL, which is close to the industry standard for a full sized tube of concelear, which is used in far more areas on the skin or even as an all over foundation in a pinch. Why in the world is such a pigmented blushed that is designed as the brand says to be used in just two small dots per application the same size as a concelear (Rare Beauty's concelear is in this same .25 oz/ 7.5 mL size). It is so wasteful for all us consumers to never be able to even use up this whole tube of blush before it expires. I am a makeup lover so I have an obscene amount of different options and shade colors in all of my makeup categories but I still make the conscious effort to fully use up all of my products to recycle them in the Beautycycle programs. All of these expired only a quarter of the way/ partly used up Rare Beauty blushes are going to end up in landfills since most people are to lazy to clean out & recycle an almost full item that expires vs a basically used up and empty tube of product that will take a couple of minutes to rinse out the product to be recycled. Not to mention it is wasting your customers money to not fully be able to finish a product up that they spent their hard earned money on. I truly hope that these blushes and the highlighters you have in this packaging will one day be sold in the mini option from your holiday gift sets year round to fix this waste. As much as I do like the product I would never spend my money on something that is impossible to finish up all of or the majority of the product before it expires. PLEASE SELL ALL YOUR BLUSH AND HIGHLIGHT SHADES IN THE SMALLER MINI SIZED PACKAGING IN THE FUTURE!