Inner sock construction for a snug, superior step-in feel - Soft and supportive padded heel - On branding on the tongue tab, upper and heel - Customizable lacing configuration built for enhanced bend and flexCloudTec cushioning offers lightweight support to minimize impact - A bespoke Speedboard propels you forward - Rubber reinforcements support the natural motion of the foot - The On Cloudnova is imported. Feel the Swiss engineering difference in the Men's On Cloudnova Running Shoes. Its innovative performance tech introduces a new generation of running sneakers, boasting energy-returning Speedboard for maximum propulsion to get more of what you put into your runs, and game-changing Cloud - Tec cushioning makes each step feel like you're walking on clouds so you can stay fresh and comfortable through the finish line.