This is my all time favorite purple shampoo, it smells amazing and is not so dark it turns my hair purple. This always removes any and all yellow from my hair and it lasts so long if you only use it once every couple weeks. That is all it takes! Keeps my hair looking fresh and always done. Leave it so sit for about 10 minutes for best results, the lighter your hair is the less time you should leave it.

I actually purchase this shampoo in the 33.8 fl oz version because it is THAT GOOD. It lasts 6-8 months minimum for me, used 2-3 times a week. I have tried every other purple shampoo out there, but keep going back to this one. My hair is very platinum/silver/gray (I am super picky with my color and absolutely HATE any warm, yellow, orange, brassy tones) so it requires a LOT of upkeep in between salon visits. This combats any yellow/brassy tones that start to peek through like no other, and always keeps my hair looking freshly bleached/toned and white like I prefer and love. It does dry my hair out a bit, but combined with the Blondage purple conditioner and other conditioning treatments, my hair is always left looking and feeling amazing.P.S. Mix this/alternate with ... MoreI actually purchase this shampoo in the 33.8 fl oz version because it is THAT GOOD. It lasts 6-8 months minimum for me, used 2-3 times a week. I have tried every other purple shampoo out there, but keep going back to this one. My hair is very platinum/silver/gray (I am super picky with my color and absolutely HATE any warm, yellow, orange, brassy tones) so it requires a LOT of upkeep in between salon visits. This combats any yellow/brassy tones that start to peek through like no other, and always keeps my hair looking freshly bleached/toned and white like I prefer and love. It does dry my hair out a bit, but combined with the Blondage purple conditioner and other conditioning treatments, my hair is always left looking and feeling amazing.P.S. Mix this/alternate with the Redken Color Extend Graydient shampoo and conditioner, and you have yourself a perfect recipe for beautifully platinum/white blonde hair.

This shampoo works really well if you are looking to lift yellow tones out of your colored hair. The second picture shows my hair when I wasn’t using this shampoo. In the first picture I had been using it for a couple months. You can see the yellow tones completely lifted out. The photos are a year apart and my hairstylist colored my hair the same way within that year; she didn’t change anything. The only thing that changed was the shampoo I was using. Would recommend!!

I have tried every purple shampoo out there and most leave me disappointed at best. So, trying Redken Color Extend Blondage Color Depositing Shampoo I wasn't expecting too much to be honest. However, I got much more than expected when I recieved these items complimentary to try and review. First, it smells incredible! Secondly, it is extremely pigmented with a rich purple color that lathered up easily from the smallest amount, I really worked it in to my hair from the roots to the tips. I didn't use gloves during the application and my hands rinsed clean without staining. After a couple minutes I rinsed thoroughly and am amazed at the results from just one use. My hair is considerably less brassy from the first use, almost as if I had used a toner. I did tone my ... MoreI have tried every purple shampoo out there and most leave me disappointed at best. So, trying Redken Color Extend Blondage Color Depositing Shampoo I wasn't expecting too much to be honest. However, I got much more than expected when I recieved these items complimentary to try and review. First, it smells incredible! Secondly, it is extremely pigmented with a rich purple color that lathered up easily from the smallest amount, I really worked it in to my hair from the roots to the tips. I didn't use gloves during the application and my hands rinsed clean without staining. After a couple minutes I rinsed thoroughly and am amazed at the results from just one use. My hair is considerably less brassy from the first use, almost as if I had used a toner. I did tone my extensions with this shampoo mixed w a small bowl of water and they came out perfectly matching my hair, a cool ash blonde. I'm going to apply on dry hair tomorrow and let it set for 10 or 15 min to see if a more dramatic look can be achieved before washing out. I followed this with Redken Cat treatment and lastly Redken color extend blondage conditioner to leave my hair soft, smooth and #Redkenready. I am already in love with Redken Blondage color depositing shampoo and the brass banishing benefits it brings after just one use! I definitely recommend for any brassy blonde looking for a great clean, a great smell, and cool blonde finish. #contest #Redken Color Extend Blondage Color Depositing Purple Shampoo #complimentary

I tried this when I ran out of my normal shampoo and conditioner. I’m indifferent for a couple of reasons. First the pros are it smells great. My hair felt good and soft and the blonde looked great. The cons are I noticed more than normal hair loss with this shampoo. From other reviews I’ve read it’s happened to many others and I have sensitive skin and sometimes it would irritate me and sometimes it wouldn’t. I probably wouldn’t use again unless I literally had no other options.

This is my first time using a purple shampoo (I also bought the purple conditioner in this line) and I honestly love it!!!! Up until this I have gotten professional highlights, but due to COVID and #momlife I started coloring my hair at home. I’ve always had blonde hair, but in recent years it’s darkened a bit and I felt like lightening it up. The hair color that I use doesn’t really turn my hair a light blonde like the box says, it has more of a reddish tint to it. I don’t mind it, but I do wish it was a bit more blonde. This purple shampoo has seriously helped with taking out some of the brassy reddish tint that the hair color left!!! Seriously, after the first time I used it I saw my sister and she asked if I’d lightened my hair again because it looked more ... MoreThis is my first time using a purple shampoo (I also bought the purple conditioner in this line) and I honestly love it!!!! Up until this I have gotten professional highlights, but due to COVID and #momlife I started coloring my hair at home. I’ve always had blonde hair, but in recent years it’s darkened a bit and I felt like lightening it up. The hair color that I use doesn’t really turn my hair a light blonde like the box says, it has more of a reddish tint to it. I don’t mind it, but I do wish it was a bit more blonde. This purple shampoo has seriously helped with taking out some of the brassy reddish tint that the hair color left!!! Seriously, after the first time I used it I saw my sister and she asked if I’d lightened my hair again because it looked more golden!!!! As far as color results go, this shampoo is amazing. It does leave my hair feeling a bit dry, even with the conditioner, so I only use it once a week. The other day or two that I wash my hair I make sure I use a hydrating shampoo and hair mask. This shampoo retails at $22.50 for 10oz and in my opinion it’s worth every single penny!!

I love Redken’s products. Always been a fan. I especially love the purple shampoo and conditioner set when I have blonde hair. It truly maintains the blonde color. It prevents it from turning brassy. Even my hair stylist was impressed with how well this set performs! I purchased the small bottles. They lasted me about four months, maybe longer. ( I only wash my hair once a week). I highly recommend these products for those of you who have blonde hair.

Best purple shampoo

I've tried other purple shampoos but always return to this. It's the only purple shampoo that makes a visible difference to my highlighted hair and staves off the brassiness after one use. My hair is bleach damaged so I use a moisturising conditioner after this as it can leave your hair dry. It is expensive though and the price keeps rising, for that reason I've knocked a star off

Great The best .

I bought Redken purple extend blondage shampoo, and i was so happy cus none of the other line brands of purple shampoo have given me the results, that I have with Redken and I'm serious if you use it the way you like, believe me it is an awesome purple blondage shampoo. I truly recommend Redken purple blondage shampoo !! Yes i do ,though just curious why? Is the most best which is Redken blondage Purple shampoo not recommend by some hair dresses, I myself experience it by myself nobody help me nor told me at salons only cus they know it works great !! Plus it has protein and more it smells great ! Yes , Redken is the best !! Thank You

I would definitely buy this product again

I absolutely LOVE this product! I love having blonde and I hate when it gets brassy so this is the perfect fix. I created the most beautiful mix of blonde and dark and have gotten so many compliments since I started using the Blondage. The smell is amazing as well and keeps my hair smelling good all day long. I highly recommend if you are looking to turn the brassy blonde into platinum beautiful! #sweepstakes