This color-depositing purple shampoo for blonde hair is part of Redken's newest Color Extend color care collection. This toning and strengthening system will help keep your blonde brighter and healthier. This purple shampoo has ultra violet pigment and Triple Protein complex to tone, strengthen and brighten all in one for a brighter, stronger blonde. The ultra violet pigments help to preserve blonde hair color between appointments by keeping undertones at bay. Hair type: Blonde Hair How to use: Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Rinse. For better results, follow with Color Extend Blondage Conditioner.